AI Insights · Timothy · July 2025
Top 5 Toddler Games on iOS in the US: Q2 2025 Performance
Explore the performance trends of the top toddler games on iOS in the US during Q2 2025, including downloads, revenue, and active users.
The second quarter of 2025 showcased interesting trends in the toddler games category on the iOS platform in the United States. According to Sensor Tower, the top five games experienced varying patterns in downloads, revenue, and active users.
Color by Number：Coloring Games saw significant growth in both weekly downloads and revenue. Downloads peaked at around 148K in early May, while weekly revenue climbed to approximately $131K by mid-June. Active users increased steadily, reaching over 556K by the end of June.
Candy Crush Saga maintained a strong revenue stream, starting at about $9.8M and ending at $7.7M. Weekly downloads began at 97K but decreased to 73K by the end of the quarter. Active users fluctuated, ultimately stabilizing at approximately 3M.
Lingokids - Play and Learn experienced a decline in revenue, starting at $380K and dropping to $344K. Downloads remained relatively stable, with a slight increase to 42K by the end of June. Active users saw an initial rise, peaking at 428K in early May, before declining to 324K.
My Talking Tom 2 had modest revenue, ranging from $1.2K to $2.2K. Downloads and active users showed minor fluctuations, with downloads reaching 39K and active users peaking at 387K.
Lastly, Toca Boca Jr experienced a gradual increase in revenue, reaching $112K by the end of June. Downloads also increased, peaking at 36K, while active users grew steadily, ending the quarter at 235K.
These trends reflect the dynamic nature of the toddler game market. For more detailed insights, visit Sensor Tower.
